We were proud to stand alongside Helm as the Bronze Sponsor and official Snacks Partner of the Unity Cup ’25 Grand Finale – Egypt’s largest inclusive corporate sports tournament. 💙
From the inspiring performances of athletes with and without disabilities to the powerful live show by Hisham Kharma, it was a day where sports, music, and inclusion came together on one stage.
A special shoutout to our Americana teams, who showed incredible teamwork, spirit, and determination throughout the tournament. You made us proud on and off the field! 🙌💪
We were honored to fuel the energy of the day with Americana snacks and to be part of a platform that celebrates ability, dignity, and equal opportunity.
A big thank you to Helm, the participating companies, the incredible athletes, and everyone who joined in to cheer from the stands. Together, we’re proving that when inclusion wins, everyone wins. 🌍✨
Community Engagement
Donation to Yemen in Partnership with the KRCS
Blood Donation Drive – KSA
Stride for Good
Ramadan CSR Activity
CPR and AED Training
Mangrove Planting and Beach Cleanup
Earth Day with The Kuwait Society for the Handicapped
Blood Donation Drive – Kuwait
Partnership with Baheya
Tree Planting Initiative in Kuwait
Partnership with Helm
Ramadan 2026 CSR Activity – Kuwait
World Humanitarian Day Celebration, UAE & Egypt
Helmna Nefarahom 2026
Standing in Solidarity with Lebanon
Blood Drive in Partnership with the MOH, KSA
World Blood Donor Day – Egypt
Ramadan Campaign across our 4 Markets
Beach Clean up 2026
International Day of Persons with Disabilities
Blood Donation Drive – UAE
World Food Day
Volunteering at Atfal Masr Foundation
World Environment Day Activity
World Food Day
Ramadan 2026 CSR Activity – Egypt
Arts & Crafts Program with Kuwait Society for the Handicapped